About Em Agency
​EM Agency was built on one clear mission: to create an agency where people and partnerships always come first.
Based just outside Malmö, Sweden, we work across the Scandinavian and German markets

Founded by Emilia Crona in 2019
EM Agency was built on one clear mission: to create an agency where people and partnerships always come first. Based just outside Malmö, Sweden, we work across the Scandinavian and German markets.
Our customers mean everything to us. That’s why we are committed to top-class service, quality, and a constant responsiveness to the market. Our portfolio features carefully selected bridal, occasionwear, and accessory brands known for their design, fit, and commercial appeal.​
About Emilia
Raised in her mother’s bridal boutique, Emilia has been part of the bridal world from an early age. Fluent in Swedish, English, and German, she bridges cultures and markets seamlessly. Her unique mix of experience, insight, and passion shapes EM Agency’s way of working.
